You Shouldn’t Have to Choose Between Running Your Business and Marketing It.

You’re wearing fifteen hats. Sales. Operations. HR. Finance. And somewhere between all of that, you’re supposed to figure out SEO, social media, Google Ads, content strategy, email campaigns, and why your website isn’t converting.

You’ve tried freelancers who disappeared. Agencies that charged a fortune and sent you reports you didn’t understand. Maybe you hired someone in-house and realized one person can’t do everything.

The marketing never stops needing attention. But you’ve run out of hours.
What you need isn’t another vendor — it’s fractional CMO services that give you senior marketing leadership and a full execution team without the $200K salary.

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organic traffic growth
for PanTerra Networks

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qualified leads per month
from organic content

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return on marketing
investment

DAY 1

Full marketing department
ready to execute

PanTerra Neurovana Logo ClientTether Logo Gladly Logo LP PanTerra Neurovana Logo ClientTether Logo Gladly Logo LP
Component 5

The Problem Isn’t Your Business. It’s the Gap Between What You Need and What You Can Afford.

Most growing businesses hit the same wall. The marketing that got you here — word of mouth, a basic website, a few social posts — stops working. Growth stalls. Competitors with bigger budgets start showing up where you used to.

You know you need a real marketing strategy. But a full-time CMO costs $200K+. A traditional agency wants $10K–$20K/month and a 12-month contract. And the freelancers who fit your budget can’t see the big picture.

You don’t need more tactics. You need fractional CMO services — a marketing department that shows up every day, executes a strategy built for your business, and proves what it’s producing. Without the enterprise overhead.

A Full Marketing Department.
Without the Full-Time Cost.

Made Simpler gives you a strategist who stays through the execution. Not a consultant who hands you a plan and walks away. Not an agency that assigns you a junior account manager. A dedicated marketing team — content, design, SEO, paid media, email, social, analytics — managed by a CMO-level strategist who knows your business.

Challenge
What We Do
What You Get
"Nobody can find us on Google"
Local SEO, content strategy, Google Business Profile optimization, AI search visibility
Customers finding you first — before your competitors
"Our website looks fine but doesn’t convert"
Conversion-focused redesign, landing page optimization, clear messaging
A website that turns visitors into leads
"We’re posting on social but nothing happens"
Strategy-driven content, platform-specific execution, engagement tracking
Social media that actually moves the needle
"We tried ads and just burned money"
Targeted campaigns, transparent reporting, ROI-focused management
Ad spend you can trace to revenue
"We don’t have time to do all of this"
A full team — strategy through execution — managed for you
Your time back to run the business

Three Steps. No 90-Day Onboarding. No Mystery.

See What's Holding You Back

We look at your current marketing — your website, your Google presence, your competition, your content — and identify the three biggest things keeping you invisible. No 23-page report. One focused assessment with one clear insight.

Get a Strategy Built for Your Business

Not a template. Not a generic playbook from a blog post. A marketing strategy built around your specific market, your competition, your budget, and your goals. We start executing within the first two weeks.

Grow — and See the Proof

We execute the strategy while you run your business. Monthly reporting shows exactly what happened, what it produced, and what we’re doing next. No black boxes. No vanity metrics. Revenue-connected results.

Everything Your Marketing Needs. One Team.

Component 2
Local SEO

Get found by customers in your area. Google Business Profile, local search, map pack visibility.

Component 2 3
Content Marketing

Articles, guides, and resources that rank, get cited by AI, and drive leads.

Component 2 1
Website Design

Websites that look great AND convert. Built in days, not months.

Component 2 2
Paid Media

Google Ads, Facebook, LinkedIn — managed with transparent ROI reporting.

Component 2 4
Social Media

Strategy-driven social that builds your brand and connects to revenue.

Component 2 1 1
Email Marketing

Cold outreach, nurture sequences, and automation that actually reaches inboxes.

Component 2 2 1
AI Search Optimization

Get cited by ChatGPT, Perplexity, and Google AI Overviews.

Component 2 3 1
Fractional CMO

Senior marketing leadership without the $200K salary.

Based in Utah. Serving Nationally. Knowing the Difference.

We’re headquartered in Layton, Utah. We serve businesses across the country — but we know the Northern Utah market from the inside. If you’re a business in Ogden, Layton, Salt Lake City, or anywhere along the Wasatch Front, you’re working with a team that understands your market because we’re in it.

See local marketing resources for Utah businesses ➔
Local presence in Utah

Results Preview

Real Results. Real Businesses. Real Numbers.

Case Study: PanTerra Networks

Competing against giants with 1/100th the budget.

A UCaaS company competing against RingCentral and Zoom. Made Simpler’s organic strategy delivered 2,130% traffic growth, 60+ qualified leads per month, and an 18× return on every marketing dollar — while competitors spent $5 million on ads.

Read the full case study ➔

Case Study: Gladly Network

Coordinating a complex multi-brand ecosystem.

A purpose-driven e-commerce brand running six sub-brands, a Shopify storefront, an influencer program, and a podcast — all coordinated by Made Simpler as the marketing department of record.

Read the full case study ➔
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We Choose Who We Work With. Not Just the Other Way Around.

Most agencies take any client with a budget. We don’t. Made Simpler was founded on a decision to walk away from a lucrative engagement because the client was treating people badly. That decision became Be The Better — the operating philosophy that governs every client relationship, every hire, and every interaction.

We build. We never extract. We treat our global team as colleagues, not cost centers. We tell clients the truth, even when it’s uncomfortable. And we look for clients who share the belief that business should make things better, not just bigger.

Read the full Be The Better story ➔

Frequently Asked Questions

How much does it cost to work with Made Simpler?

Entry-level services start at $497/month. Full marketing programs are custom-quoted based on your needs, industry, and goals — typically ranging from $3,500 to $15,000/month. We’ll never recommend more than what your business actually needs.

How is this different from hiring a marketing agency?

Most agencies assign you a junior account manager, execute a set of tasks, and send you a report. Made Simpler embeds a CMO-level strategist who stays through the execution. You get strategy AND the team to execute it — without hiring either separately.

How long does it take to see results?

Technical fixes show impact in 2–8 weeks. Content and SEO programs typically show meaningful movement in 3–6 months. Paid media campaigns can produce results within days. We set realistic timelines before we start so you know exactly what to expect and when.

Do you work with businesses outside of Utah?

Yes. We serve businesses nationally. Our team is distributed across multiple time zones, and our systems are built for remote collaboration. Utah businesses get the added benefit of local market expertise.

What if I’ve been burned by agencies before?

You’re not alone — most of the business owners we work with have. That’s why we lead with transparency: monthly reporting tied to revenue metrics, no long-term contracts required, and a strategist you can actually talk to. We’d rather earn your trust month by month than lock you into something.

What’s the “3 Things” assessment?

It’s a focused analysis of your current marketing that identifies the three biggest things holding your business back. No fluff, no 23-page report — one clear insight and one clear next step. It takes about 15 minutes to complete and we deliver results within 48 hours.

What are fractional CMO services?

Fractional CMO services give your business senior marketing leadership — strategy, campaign architecture, team coordination, and market positioning — on a part-time or contract basis, without the $200K+ salary of a full-time Chief Marketing Officer. At Made Simpler, fractional CMO services include the full execution team, not just the strategic advice.

How much do fractional CMO services cost?

Traditional fractional CMO services run $3,000–$15,000/month depending on scope. Made Simpler’s programs start at $497/month for entry-level services and scale to full fractional CMO engagements from $3,500/month — which includes both the strategic leadership and a production team that executes.