Explore inbound marketing vs growth marketing to find out which strategy delivers better results for your business and how to make the right choice.
Ben Morrison
I am a seasoned revenue growth specialist with over 20 years of experience in sales and marketing operations, SaaS sales, and AI. As the Founder & CRO/CMO on Demand at Made Simpler, I lead the charge in delivering innovative Revenue as a Service (RaaS) solutions to businesses of all sizes and industries. My role encompasses streamlining customer engagement, optimizing sales and marketing strategies, and leveraging AI-powered insights for measurable results. With a dedicated team, we simplify complex processes, ensuring businesses achieve their revenue goals efficiently. My mission is to help others succeed by providing transparent, innovative, and excellent solutions that align with their needs and objectives. Some of my key achievements include: As CMO on Demand, Led PanTerra Networks to an 860% increase in web traffic in less than 1 year while entire industry saw decrease of average of 20-200%. As CMO on Demand, Launched Gladly Networks from napkin concept to revenue positive shop with highly active influencers & rapid site growth in under 4 months. As CRO on Demand, led a 2.5X increase primarily through the Partner Development team, resulting in a 12X surge in Corporate MRR at Blue Equinox in just over 12 months. Generating $270k annual new revenue and managing a diverse team of sales and marketing professionals as the CMO/Founder of Principle 7. Exceeding quarterly goals, achieving $360K ACV for promotional software and other marketing programs as the CMO/Founder of Idea8ion.
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