Digital marketing is a complex field with many moving parts. At Made Simpler, we’ve broken it down into the 4 Cs of digital marketing: Content, Communication, Conversion, and Customer. These four pillars form the foundation of successful online marketing...
At Made Simpler, we’re often asked about the best marketing strategies for businesses. Two approaches that frequently come up are inbound marketing and growth marketing. While both strategies aim to attract and retain customers, they have distinct methodologies...
In the fast-paced world of business growth, understanding key leadership roles is essential. At Made Simpler, we often get asked about the differences between a VP of Growth and a VP of Marketing. These two positions, while seemingly similar, have distinct...
Headlines can make or break your content marketing efforts. They’re the first thing readers see, and they determine whether your audience will engage with your content or scroll past it. At Made Simpler, we know that crafting content marketing headlines is both...
Content marketing has been hailed as king in the digital realm for years. But does this crown still fit today? At Made Simpler, we’ve seen firsthand how content marketing strategies have shifted and adapted. This post explores whether content marketing still...